Acting Cluster Design DirectorVolvo Cars
Leading design direction across the commercial cluster, aligning strategy, teams, and delivery.
Portfolio with case studies is available upon request ↗

I'm a Product Design Lead at Volvo Cars, working on the commercial systems behind how cars are configured, priced, offered, ordered, and brought to market.
Over the past decade, I've worked across automotive, healthcare, life sciences, financial services, and digital products. My work sits at the intersection of product strategy, UX, interaction design, design systems, and AI experimentation.
My strength is bringing clarity to complexity. I help teams understand messy problem spaces, connect fragmented workflows, and turn ambiguity into product direction people can align around and build from.
Before Volvo Cars, I worked at McKinsey & Company as a Senior Product Designer and Consultant, partnering with global clients on data-driven tools, healthcare products, and digital services.
I care about design that creates momentum: helping users feel confident, helping teams make better decisions, and connecting product quality with business outcomes.
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Leading design direction across the commercial cluster, aligning strategy, teams, and delivery.
Leading UX for commercial systems across configuration, pricing, offers, orders, checkout, and market execution.
Partnered with global teams on healthcare, life science, data-driven tools, and digital transformation.
Designed digiphysical healthcare pathways and patient-facing service experiences.
Shaped mobile product experiences for financial learning, children, and families.
Created brand, campaign, and digital design work across finance, retail, and lifestyle clients.
Beyond the screen, I spend a lot of time cooking, taking photos, and collecting small visual details from everyday life. It keeps me curious, observant, and slightly obsessed with how things feel.
some fragments from places, plates, and light